Our Q1-2015 Market Monitor report has been published. We update one infographic in each quarter to summarize handset and smartphone market activities in a single page. The report tracks now more than 75 top vendor shipments every quarter across regions and countries which contribute to more than 95% of the total global smartphone volumes and much more at country level.
Global mobile phone shipments reached 455 million units in Q1 2015, up 5% annually. Now 3 out of 4 mobile phones shipped globally are smartphones.
- USA market saw a healthy growth growing 23% annually back to the 2011 levels.
- China smartphone shipments grew a modest 4% annually but down 12% sequentially depicting the high growth days are coming to an end.
- India remained the third largest smartphone market in the world bigger than France+UK+Germany combined in terms of volumes.
- Latin America smartphone shipments growing a healthy 26% annually.
- Apple was the star performer as it grew faster than hot brands such as Xiaomi. Samsung saw its smartphone shipments slide 6% annually but recovered from the Q4 2014 dip growing 12% sequentially.
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